Hong Kong · Global Finance
Capital markets, China gateway, FinTech and wealth management, Cross-border expansion.
Immersion / Build Business in East
Build Business in East
Explore how business grows across East Asia through market exposure and applied strategic thinking.
15 daysTravel-based immersion
4 citiesHong Kong, Shenzhen, Shanghai and Beijing
Asia Business PlaybookApplied capstone
PGPCertification on successful completion
THE PROGRAMME
A wider perspective.A practical focus.
Learn Business by Travelling Across East Asia. Build Business in East is a 15-day immersion-driven programme where Asia becomes the classroom. Travel, business immersions, cultural experiences, CXO interactions, industry visits and hands-on challenges connect Hong Kong, Shenzhen, Shanghai and Beijing.
LEARNING OUTCOMESWhat you’ll work
What you’ll work
towards.
Capabilities developed through the programme’s academic themes and applied learning.
Shenzhen · Innovation
Technology ecosystems and AI innovation, Hardware businesses, EV and robotics, Smart supply chains and startup ecosystems.
Shanghai · Manufacturing & Trade
Smart manufacturing, Global logistics and trade finance, Export ecosystems and enterprise scaling, Consumer markets.
Beijing · Strategic Leadership
Governance and macro-economics, Regulation and geopolitics, Government-business relationships, Strategic leadership.
CAREER RELEVANCEWho it suits.
Who it suits.
What you can apply.
Connect your current experience and ambitions with the practical capabilities developed through this programme.
Founders and family-business successors
Capabilities you develop
Understand Asian business ecosystems and cross-border growth.
How you can apply them
Develop a market-entry and expansion strategy in an Asia Business Playbook.
Young and experienced professionals
Capabilities you develop
Connect finance, technology, manufacturing and global trade.
How you can apply them
Compare learning from Hong Kong, Shenzhen, Shanghai and Beijing.
Future CEOs and internationally minded leaders
Capabilities you develop
Understand policy, regulation and strategic leadership in Asian markets.
How you can apply them
Integrate market and governance perspectives into strategic expansion decisions.
These examples connect the published curriculum to practical work. Programme fit and formal eligibility are separate; career outcomes depend on your experience, performance and opportunities.
Discuss your career goalsBEYOND THE SYLLABUSFrom understanding
From understanding
to application.
Business immersion + cultural immersion + executive networking + hands-on challenges across Hong Kong, Shenzhen, Shanghai and Beijing.
Asia Business Playbook
Synthesise finance, innovation, manufacturing, policy and global market learning into a playbook for market entry, cross-border growth and strategic expansion.
YOUR LEARNING SCHEDULEA clear path through
A clear path through
the programme.
Explore how the learning develops over time.
Hong Kong · Global Finance
Capital markets, China gateway, FinTech and wealth management, Cross-border expansion.
Shenzhen · Innovation
Technology ecosystems and AI innovation, Hardware businesses, EV and robotics, Smart supply chains and startup ecosystems.
Shanghai · Manufacturing & Trade
Smart manufacturing, Global logistics and trade finance, Export ecosystems and enterprise scaling, Consumer markets.
Beijing · Strategic Leadership
Governance and macro-economics, Regulation and geopolitics, Government-business relationships, Strategic leadership.
INDUSTRY & GLOBAL EXPOSURE
Learning beyond the classroom
Business immersion + cultural immersion + executive networking + hands-on challenges across Hong Kong, Shenzhen, Shanghai and Beijing.
BUILD YOUR PORTFOLIOProjects with
Projects with
practical purpose.
Assignments, labs and capstones described in the published programme.
Asia Business Playbook
Synthesise finance, innovation, manufacturing, policy and global market learning into a playbook for market entry, cross-border growth and strategic expansion.
Tools & frameworks
- Market-entry analysis
- Cross-border growth strategy
- Business ecosystem analysis
- Strategic expansion planning
Where this learning applies
- Founders exploring Asian markets
- Family-business owners and successors
- Professionals pursuing cross-border growth
- Early-career participants seeking practical business exposure
These are areas the learning can support, rather than promises of a role, promotion, placement or business outcome.
RECOGNITION OF YOUR LEARNING
Mark your achievement.
Post Graduate Programme (PGP) certification
Participants receive PGP certification on successful completion. The preview is illustrative.
Ask about award requirements
ILLUSTRATIVEPREVIEW
Post Graduate Programme (PGP) certification
Presented to
Participant Name
For successful completion of the programme in
Build Business in East
AMITY EXECUTIVE EDUCATIONSAMPLE · NOT VALID FOR USE
Illustrative artwork. Final certificate format and wording may differ.
FEES & YOUR INVESTMENTPublished programme information
₹15,00,000 tuition + GST as applicable
The source also lists ₹25,000 admission and ₹1,500 application fees. Request a confirmed total and travel inclusions. Cohort dates are to be announced. GST is additional where applicable; admissions will confirm the final amount payable.
- Application
- ₹1,500
- Admission
- ₹25,000
- Tuition
- ₹15,00,000
Before you enrol
Request the current fee schedule, payment terms, applicable taxes, refund policy and a written breakdown of programme inclusions.
YOUR ADMISSIONS JOURNEY
01
Complete the application
Submit personal, professional and programme details with your latest resume.
02
Online interview
Shortlisted applicants meet academic, industry and programme-team representatives.
03
Admission decision
The admissions committee reviews the profile and interview feedback; the final decision is communicated by email.
Details to confirm
with admissions.
- Confirm the current intake, session schedule and participation requirements with admissions.
- Request written confirmation of fees, payment terms and any travel or immersion inclusions.
Programme content updated from supplied programme material. Fee and application information is available on the official programme page. Contact admissions for the current intake.
Ask about these detailsPROGRAMME QUESTIONSKnow what
Know what
to expect.
TAKE THE NEXT STEPLet’s talk
Let’s talk
about Build Business in East.
Discuss programme fit, learning commitments, the award and the next available cohort.
PROGRAMME GUIDANCEELIGIBILITY & FEESCOHORT INFORMATION
Start your enquiry
Your programme is already selected.